Hol have a good product, but when you buy Hol Food meal replacements you’re buying big and getting around 3kg of powder as the smallest amount. That works out to around 30 meals and the pricing is ok as a bulk buy…. but with only two flavours there’s not a great deal of variety for long time customers and if you don’t want 30 meals of vanilla or chocolate, well, you were a bit stuck.

About a year ago Hol announced a new series of flavour boosts and fans went mildly wild since these would allow you to tweak their meal replacement shakes in a number of ways – so now a 3kg tub of vanilla could provide the usual vanilla taste, but also….

That was big news, there was no word on how they’d work with chocolate but you just know chocolate banana is going to be lush. Hol Fans went mildly wild – but the pre-order went on, and on, and on. Then after much longer than anyone expected they’ve suddenly started arriving in mailboxes around Canada.

So far it’s just people sharing photos with no actual opinions on taste but I’m looking forward to seeing what people think of them. This could be a real game changer for Complete Foods in Canada.


In case you’re curious about the delay, Hol shared a long list of ‘reasons’ why it’s taken them so long to get these shipped but ultimately it looks like they picked the wrong people to manufacture them.

Hol Foods booster update from r/soylent

Image sourced from reddit. I’m looking forward to seeing what you think of them u/cartesianboat.