Joey v. K. takes personal charge in the PlennyShake formula debate - Eat Complete
October 11, 2018

Joey v. K. takes personal charge in the PlennyShake formula debate

Originally posted on

The new formula for Plenny Shake (I covered it last month) has provoked a lot of complaints in online forums, especially regarding the reduction of the protein component and the increased dependence on isomaltulose as a carb.

Now, in the linked thread on the JimmyJoy user forum, company founder Joey Von Koenisbruggen has responded to all the noise by personally committing to a change:

I wanna be at the forefront of food tech whereby we as a community decide what research is promising enough to incorporate in our dietary routine.

He will set up a new bag design and manufacturing to allow for faster iterations, and will offer a “good pre-order deal” on whatever formula this community process produces.

Continue reading original article…

Original forum post over here

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